NATIONAL ADVERTISING SALES AND GENERAL PARTNER
NORTHEAST ADVERTISING DIRECTOR
15480 Annapolis Road, Suite 202-225
Bowie, MD 20715
From the Editor Anita Kopacz
At Heart&Soul, we value the connection and wisdom of every woman. The whole woman is celebrated – mind, body and soul. We honor and share the holistic aspects of health with the intention of inspiring our faithful readers to lead healthier lifestyles in the areas of exercise, health, nutrition, beauty, culture, spirituality, love, success, money and travel.
We have a unique opportunity to tap into the heart of our target audience in a fresh and innovative manner.
Our readers do not simply want to intellectually read information, they want to feel it. They want to be touched and inspired to make their own meaningful contributions to the world.
Writers we’d love to hear from you.
We welcome ideas from new writers. If you haven’t worked with us before, it’s best to start off pitching front-of-book or back-of-book ideas, even if you’re an established writer. Consider it an audition for a longer feature piece.
Familiarize yourself with Heart & Soul and our departments. It’s difficult for us to contract with someone to write a story—no matter how good the idea is—if it doesn’t fit into a specific department in the magazine. Send us ideas for specific sections in the magazine (e.g., Fresh) to firstname.lastname@example.org
You increase your chance of getting an assignment with us if you
1) develop your pitch following the format for past columns, and
2) explain why the proposed topic should be covered in a specific issue.
Heart & Soul prefers pitches via e-mail. Our staff is small, so it may take up to a month to get a response from an editor. If after a couple of weeks you don’t hear from us, we welcome a friendly follow-up e-mail. Describe your idea in two to three paragraphs. Be sure to explain “why now” and tell us where the story fits into the magazine. Share a few sentences about your experience: What other publications do you write for? What story topics interest you most? Please do not attach clips we’ll request them if we want them. Sell us with great writing in your pitch. Even if your idea doesn’t “hit,” if your pitch is well packaged specifically for Heart & Soul and written in a compelling way, we’ll be impressed—and likely to keep you in mind for future assignments.
Lead time: 3 to 6 months