By Taroue Brooks
Tell us about Benson Watch Company.
Benson Watch Company was started by Marcel Benson, a former consultant, in response to not fitting in or feeling fulfilled in his corporate career. Like many, Marcel attended college and got a “good job” he later realized after a few years that this life wasn’t what he expected. One day he walked into HR and resigned, because he decided he wanted to own his time again. He wanted to live life on his terms and inspire the masses to own their time as well,so he finally gave his side business of watchmaking his full attention.
How has Covid-19 impacted your business?
Covid has definitely impacted supply chains globally and has caused a bit of a delay for shipping. However, we have been fortunate enough to have grown tremendously during the pandemic and have actually been able to hire to make our growth transition a lot smoother.
Tell us about your upcoming million dollar campaign.
Oftentimes, minority owned companies do not get to enjoy the fun, as I like to say, that their counterparts enjoy. The fun being making larger sums of money and having a bigger impact. This is mainly because of the lack of adequate funding. When businesses are properly funded, the essence of that business can truly shine through and reach the sized audience it deserves. There are no black owned household names for watches and accessories and I want to change that. I am offering the opportunity for everyone to join Benson in its journey to making history.
What is your most proud moment as an entrepreneur and why?
My most proud moment as an entrepreneur was receiving my first email from a customer explaining how much my story has impacted their life and gave them the courage to pursue their passions. Hearing of the impact I had on someone’s life meant more to me than anything.
How would you describe the craftsmanship of your product?
The product is of high quality and minimalist design. Each product meets special standards to ensure these pieces last each customer a long time. We believe less is more and we have managed to craft pieces with very precise coloring to ensure each of
Benson was founded on the principle that “Time Should Be Spent Doing What You Love” it is our goal that our beautiful creations serve as sparks of inspiration for anyone who comes in contact with our brand!
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